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Altervision SA

Brand strategy, identity & communication design

Garyttou 150, Halandri

153 43 Athens, Greece

T +30 210 609.0900

F +30 210 609.0999

Sakellaridi 24

542 48 Thessaloniki, Greece

T +30 2310 322.031

F +30 2310 322.251

4 Flitcroft St

London WC2H 8DH, UK

T +44 20 7395 4050

F +44 20 7240 9786

info@altervision.gr

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Mission

Creating brand-led growth through strategy and identity, packaging and communication design.

History

The award-winning core creative team of Altervision was formed in 1997 by a group of four talented de-signers. It incorporated in 2000 in partnership with Critical Publics and, after four successful years, formed a strategic part-nership with PRC Group - The Management House. Following the partnership's conclusion in 2008, Alter-vision absorbed PRC Group's communications business unit along with

its brand strategy and marketing consultancy team.

Today, Altervision and its sister partnerships Critical Publics (intelligence-based management con-sulting) and edg Designlab (product design) constitute the companies of Novem-ber Holding Limited.

Altervision operates out

of three offices in Athens, Thessaloniki and London.

It delivers cutting-edge brand consultancy, iden-tity, communication and packaging design and creates brand-led growth for companies in Europe, Africa and Middle East.

Its creations are part of the Museum fuer Kunst und Gewerbe permanent collection in Hamburg.

Regarded as a thought leader in the areas of typo-graphy and visual commu-nication, Altervision pub-lishes an academic journal on typography and com-munication (Hyphen) and has co-organised three world conferences on typo-graphy and visual commu-nication over the last dec-ade, attracting speakers

of international calibre such as Alan Fletcher, Neville Brody and Erik Spiekermann.

Capabilities

Perpetual innovation approach.

Objectives-driven optimisation & convergence of research tools.

Market & segmentation analysis methodologies.

Brand definition methodologies.

New product development & product conceptualisation methodologies.

All media design - Identity, print, screen, packaging, space.

Services

Analysis:

Research design, benchmarking, landscaping.

Brand strategy:

Segmentation,

brand positioning,

brand architecture,

brand-product conceptualisation.

Identity design:

Corporate & product identity, naming, verbal branding.

Packaging design:

Graphic design.

Communication design:

Brand advertising (creative), video, digital media, brand content, brand collateral, brand events, publications.

Management

Babis Mitsiopoulos

Chairman & Managing Director

babis[at]altervision.gr

Yannis Aspiotis

Vice Chairman

yannis[at]altervision.gr

Design team

Klimis Mastoridis

PhD, FIP3, MISTD

Typographic Advisor

klimis[at]altervision.gr

Dimitris Mitsiopoulos

Design Director

dimitris[at]altervision.gr

Panagiotis Michaelidis

Design Director

panos[at]altervision.gr

Costas Douzis

Motion Designer

costas[at]altervision.gr

Strategic team

Effie Lazaridou

Senior Consultant

effie[at]altervision.gr

Maro Tifoxilou

Project Manager

maro[at]altervision.gr

Maria Damou

Culture Management & informatics

maria[at]altervision.gr

Featured clients

ACT

Alexandroupolis Port Authority

Alpha TV

Antenna TV

Athenian Brewery

Basf Hellas

Coca-Cola Hellenic

Daios Luxury Living

Druckfarben

Greek Ministry of Development

European Centre for Byzantine and Post-Byzantine Monuments

Greek Ministry of Health

Greek Ministry of Tourism

Greek Wine Sector

International Olympic Truce

Lanitis Bross Cyprus

Museum of Byzantine Culture

Nutriart

Prefecture of Crete

Prefecture of Peloponnese

Resoul Dimka

Terranation GmbH

Venus Growers sa

Vivartia

Video Seven sa

Collaborations

Acht Frankfurt

Gold Studio

Green Olive Films

Heinz Troll

Hugh Arnold

Juergen Bollmeyer

Karina Taira

Keene

Pearls

Point Blank

Polyptychon

Stefi Productions

Synergy

Text Matters

The Peppertree

Encore

Conference

International Conference on Typography & Visual Communication

ictvc 2002

ictvc 2004

ictvc 2007

ictvc 2010

Finance

balance sheet 2013

balance sheet 2014

balance sheet 2015

Affiliated companies

Critical Public London-Athens

Polyptychon

The Pepper Tree-Stories Worth Living